Born in 1983, Elixir is Japan’s No. 1 skincare brand for 15 consecutive years*.
*Skincare market sales by brand in Japan (excluding Okinawa) from Dec. 2006 to Nov. 2021. Intage Inc. survey.Skin that looks good, makes you feel good.
We believe that beautiful skin has the power to empower you and fill you with confidence.
ELIXIR brings its iconic “Pearl Glow Skin – Tsuyadama” on your cheek through 40 years of collagen science. Beautiful skin that is bouncy, translucent and moisturised which creates a natural glow from a natural glow on your cheeks – This is Pearl Glow Skin.
We hope ELIXIR can bring you joy day and night and encourage you to move forward, because caring for your skin is caring for yourself.